Streetwear & Apparel · Durban · 2025
An online store that finally looked like the brand
A streetwear label selling through Instagram DMs. We gave it a store worth the product, with stock, payments and delivery handled properly.
- 3.1x Online revenue in 6 months
- 0 Oversold items since launch
- 68% Of orders now self-service
The problem
Sales happened in direct messages, stock was tracked in a notebook, and half of every drop was oversold. The brand looked premium on Instagram and amateur everywhere else.
What we did
- Designed a store that matched the brand rather than the platform default
- Real-time stock so drops cannot oversell
- Local payment methods and courier integration configured for South African buyers
- Product pages structured for Google Shopping and image search
“The site does the selling now. I get to work on the clothes instead of answering the same three questions.”